What Good Looks Like: McDonald’s Case Study

What Good Looks Like: McDonald’s Case Study


Main Challenge

McDonald’s restaurant employees have a wide range of needs and desires related to education and skill-building. Additionally, a McDonald’s job is often a first job for many individuals. Providing these employees with access to education helps develop the workers’ skills, which supports employee recruitment and retention.

Opportunity Employment Practice

Offer opportunities for growth and skill-building through cross-training, job shadowing, or other company-sponsored and paid education programs.

Business Case

Employees of color face systemic barriers to education that limit their access to high-paying and knowledge-based occupations. Company -sponsored and paid education programs help employees overcome some obstacles impeding them from continuing their education, while businesses further develop their talent rather than having to hire external talent. By investing in its employees, businesses may also see increases in employee loyalty, retention, and new employee recruitment potential.

About What Good Looks Like

When companies empower their employees, everybody benefits. What Good Looks Like presents case studies of leading companies who have committed to supporting their frontline and entry-level employees. In a changing workforce landscape, it’s not only important but also urgent for employers to respond with innovation. Each edition of What Good Looks Like and each individual case study gives readers a closer look into how companies of diverse geographies and industries have piloted, implemented and scaled equitable talent practices.

We heard a consistent request from our employer partners for detailed examples of how other companies have made their visions of a more equitable, robust talent system a reality. We compiled What Good Looks Like to fill that request and added practical exercises on top of the research to help readers assess their own paths forward.

The research included in this case study was supported by funding from Walmart.

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